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Latest Contractor Marketing Articles
- Google Local Services and Voice Search – A Powerful Combination
Two of the biggest “up-and-comers” for Google and marketing professionals have been 1) Google Local Services (recently rebranded from their original name “Google Home Service Ads”) and 2) major improvements to additional opportunities for searching via voice. Now – those two big marketing news stories overlap. Very soon – when you’re talking to your Google...Read More
- Contractor Call-Only PPC: Is It Right For Your Business?
Even if you haven’t run your own paid online marketing in the past, you’re likely aware of common “PayPerClick” elements – like banner ads on website and text ads in search results. You may even know a little bit about those retargeting ads that follow you around the internet. But many contractors and business owners...Read More
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