Marketing For Plumbers and Plumbing Contractors
Marketing
is the lifeblood of your business. Without marketing there can be no
prospects, no appointments and no projects. Marketing is what makes the
register ring. In order to be truly successful in the plumbing business, you
must be a marketing expert. You can be average at everything else, but if
you use get marketing, you will make a ton of money.
The sad truth is that 90% of
plumbers
do not understand basic plumbing marketing concepts. The average plumber
looks at what others in the industry are doing, and copies it. That would
work if the items copied were successful. But often times, the plumber
marketing tools copied do not work.
So how do you avoid this trap?
Use proper plumber marketing tools. And the best ones are the most basic.
One trick is to get ideas from other industries. What works elsewhere
usually will work for plumbers marketing as well.
Another trick is to test every plumber marketing tool you use. Test small to
see if the tool actually works, then track your results. And keep tracking
continuously.
Plumber Marketing Types
There are a few different types of marketing plumbers use. The first is
consumer marketing. This is directly aimed at attracting people in the
market to get new clients. Plumber marketing tools for consumer marketing
are: Direct marketing with letters and postcards, TV, Radio, and print ads.
The second type of plumber marketing is aimed at other businesses. Home
Builders and construction companies are great sources of getting new
clients. Referrals from other businesses are also great income producers.
Footbridge Media provides several marketing tools for plumbers
Top marketing plumbers know that you must always keep marketing. Even
when you have more projects than you can handle. Because when you stop
marketing, you stop adding to your pipeline, and eventually you will not
have any clients nor projects. So always keep marketing.
Footbridge Media is your solution provider.
We can provide your business with the marketing tools you need for
success, from corporate identity, to advertising and marketing, to web
development, through printing services, while meeting your objectives,
schedule, and budget. Let us become your marketing arm and drive the
business that you need.
What Our Clients Are Saying!
"We were with on-line access for several years prior and never had very
good results. I also didn’t find the extra time to make changes and wanted a
company who could perform quickly and accurately. We have found the answer
with Footbridge and our marketing consultant. We decided in December 06 to
make a change based on a conversation with Joe Crisara of
Contractorselling.com to have
a friendlier site that calls for action. Within 2 weeks of contacting
Footbridge Media, we were live with only a couple of small changes. In less
then 1 month we are on the 1st page when you do a Google search for San
Diego heating. I would have paid a lot of money to have web advertising for
this which was FREE. Anyone who needs a referral for this GREAT Company can
call me any time." - Jeff Morey, Morey
Plumbing, Heating & Cooling, Inc. (READ
MORE CLIENT COMMENTS)
View Some Plumbing Client Sites
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