Press releases are official statements issued by home improvement contractors to print, television and radio media. These statements or news releases may be purely factual and address a specific issue or concern, or they may be more promotional in nature.
Our contractor marketing consultants not only write press releases for your company, we have a large distribution list of major press release organizations as well as specializing in contacting your local media. Press Releases not only help generate local news, but are a powerful tool that helps the optimization of your website.
We say we do it quarterly, but we can do it monthly, weekly, or whenever you have company news that you want everyone to know about.
Latest Contractor Marketing Articles on Online Marketing
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If you’ve run a business for any length of time, you know that finding new customers is difficult. New customer acquisition is more expensive and time consuming than customer retention. It would make sense, then, to maximize on your exposure and try to maintain customer relationships. Unfortunately, we find that many people do not do...Read More
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Search engine optimization, pay per click campaigns, social media, email marketing, and print materials can all get prospective clients to your website – but what they do when they get there is a whole other story. Improving your website conversion means having to consider many onsite factors (which ultimately extends to a few offsite factors...Read More
- Bright Idea: Answering Common Questions To Build Your Online Marketing
If you operate a business, you’re going to get questions. Sometimes you’ll get the same questions over and over again. To your industry, it is everyday stuff – the in’s and out’s of your job. But to a layperson, it’s all brand new. You probably have answered the same question 100 times over. “Why should...Read More
- Why You Should Have A Monthly Contractor Email Newsletter
A great marketing tool our clients tend to overlook is our monthly contractor email newsletter. It’s one of those “goldilocks” of marketing – it’s not too overbearing and it’s not too expensive. It’s just the right amount of regular communication with your customer base that keeps your brand and service out there in a cost...Read More
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