Press releases are official statements issued by home improvement contractors to print, television and radio media. These statements or news releases may be purely factual and address a specific issue or concern, or they may be more promotional in nature.
Our contractor marketing consultants not only write press releases for your company, we have a large distribution list of major press release organizations as well as specializing in contacting your local media. Press Releases not only help generate local news, but are a powerful tool that helps the optimization of your website.
We say we do it quarterly, but we can do it monthly, weekly, or whenever you have company news that you want everyone to know about.
Latest Contractor Marketing Articles on Online Marketing
- Google Local Services and Voice Search – A Powerful Combination
Two of the biggest “up-and-comers” for Google and marketing professionals have been 1) Google Local Services (recently rebranded from their original name “Google Home Service Ads”) and 2) major improvements to additional opportunities for searching via voice. Now – those two big marketing news stories overlap. Very soon – when you’re talking to your Google...Read More
- Contractor Call-Only PPC: Is It Right For Your Business?
Even if you haven’t run your own paid online marketing in the past, you’re likely aware of common “PayPerClick” elements – like banner ads on website and text ads in search results. You may even know a little bit about those retargeting ads that follow you around the internet. But many contractors and business owners...Read More
- Google Home Service Ads Are Here To Stay
The times they are a changing! Without any notice or warning, Google is implementing their Home Service ads through multiple areas and it appears that it will be covered everywhere by the end of the year. Though we have seen many bugs, limited documentation, and issues, this may be where the Local Pack goes to...Read More
- What Really Is The Value Of Your Old Contractor Website?
Part of our full service online marketing includes a new contractor website build from the ground up. For new companies, that means a totally new domain name, writing, and photography is required. For companies that already have a contractor website, the idea of getting a new website is sometimes upsetting and off putting. Sometimes, the...Read More
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