November, 2014Archive for
Many factors that go into the structure and optimization of websites are behind the scenes. Rich snippet data, proper image format and compression, and minified data files are all factors that help to improve the rank of your web site, but that users will never have to directly deal with. When users ultimately do click on your link and view your website, making sure prospective clients can properly use your site and getting them interested enough to not click away is vital. Let’s discuss contractor marketing UI (user interface) and UX (user experience) principles will help us to make easy to use contractor websites.
Preparing Your End Of The Year Marketing & Beyond
You’re in the home stretch to the end of the year. Now is a great time to review (or create!) your contractor marketing plan. By taking small steps and preparing now, you’ll be able to enter the new year strong, with a clear mission on day one. Let’s review five quick ways to set your business’s end of the year marketing and prepare for the beginning of next year.