Getting Started On Using Pinterest For Business
Let me tell you of a social network this is blowing up right now and continues to grow every day. And when a website catches on like this, trends arise quickly. And one of these trends is home improvement.Pinterest is place where you can “pin” images you find on the web and set them in categories that are called “boards” that you set up. Many people are sharing ideas for new bathroom remodels, or kitchen renovations, or images of what they want their bedroom to look like in the future. This is a great opportunity for home construction contractors to jump in and join the conversation.
Here are some advice in getting into using Pinterest for your company.
Two Simple Facebook Marketing Tips
If you have friends and supporters of your company that have befriended you on your personal Facebook profile, you most likely have thought on how to get them to move over to your official company page. Here’s just two quick tips on letting them know about your Facebook page. Some of you have already been doing this, but for those that aren’t sure how to get the word out of your Facebook page, this is for you.
Increasing Social Media Interaction with Contests
In our last blog post we discussed ROI within social media and what to actually use in tracking results in your social media management. Well, we will begin providing you with suggestions on how to encourage interaction which will help with your actual ROI (Return on Investment) when it comes to your social media campaigns. One marketing tool is to create contests. Much like a referral program, instituting contests forces integration, interest and participation with your home improvement company.
Why Are Contractors So Obsessed With ROI In Social Media?
Since we launched our social media management program, I have been torn about the pricing, management and how to measure the success of the program for our clients. It is easier with our other programs, as I can tell how many leads are getting and what we are doing. This becomes difficult when it comes to social media. Through all my research, I have discovered there is no simple tool to measure ROI (Return on investment).
5 Quick Social Media Tips Contractors Should Be Doing
As we continue to provide our social media program, I am always aware of other home improvement contractors who are managing their own social media presence and find it disconcerting on how it is being utilized. Some contractors understand that they “must” use social media, but seem to not understand “how” to use it properly.
Google+ Launches Business/Brand Pages – Sign Up Now!!!!
The long awaited Google+ Pages for businesses and brands was just announced yesterday afternoon. This is VERY exciting news and there are all types of amazing possibilities, as you now have a social media tool for your business that is actually connected with the largest search engine. I have a strong belief that Google+ brand pages will be integrated into your Google Places page, thus effecting over all optimization of your website. I cannot stress the importance of creating your business Google + Page today.
If you are a Footbridge Media client that participates in our Social Media Management program, please DO NOT create the page. Your social media manager will manage this project for you and it will be included into the Social Media Management program.

